Yes-Yes Pricing Table

It makes obvious the buying choice. The buyer face first the question ”Is this the right product for me?”. By reading the sales page he gets an answer. Then, he has a second question: ”Is this price right for me?” He values this dilemma even with a pocket full of money. If he overpays this product, later he will regret it. Not good. A Yes-Yes Pricing table comes into play now. It gives:

• the buyer the certainty to have the best possible deal,
• the seller the possibility to sell for sure at the price he wants.

The three crucial factors of the table are:

1. Give the customer only 2 options,
2. Keep a tiny price difference between the offer packages,
3. The bonuses of the most expensive option.

And the structure of the Yes-Yes Pricing table has to highlight these elements.